American Absence In World Expo

Published in People.cn.com
(China) on 7 May 2009
by Chong Wang (link to originallink to original)
Translated from by Warren Wang. Edited by Christie Chu.
The Shanghai World Expo is approaching; however, the United States, one of the world's richest countries, has not yet decided to participate in it.

Domestic media has been vague about the reasons America is hesitant to attend the expo. It has been reported that due to the financial crisis situation, the American organizers and participants are worried about the expenses of attending the exhibition and the cost of building exhibition booths.

By the end of 2008, there were already 229 confirmed national and international organizations attending the exposition. Even without referring to the participants’ brochures, we know that more than half of these countries are not as wealthy as America. According to one estimate, the American exhibition booths cost about 65 million dollars to be built, but this is nothing for a country with a gross domestic product of 13 trillion dollars, a country whose president was able to spend 700 billion dollars to rescue the market.

Clearly, the lack of money is not the real reason America is not participating. It has been reported that the government in Shanghai sent a proposal to America last December saying that it is willing to provide an interest-free loan to American companies so they may complete the "technical work" of building booths. This is not really necessary, because as everyone knows, America has more money than China.

So why is the United States having financial problems building the exhibition booths?

First, it has something to do with the American system. The U.S. government needs the approval of Congress to spend money. Congress is not particularly interested in the expo, so it has authorized the State Council to be responsible for it, but refuses to grant any money. Helpless without federal funds, the State Council has to turn to private companies to raise 65 million dollars for construction costs. The message is clear: If you can find enough money, you may attend the exhibition; if not, then you will have to give up on it.

It is also a common practice in America for the government to stay out of money matters relating to charitable organizations, foundations and NGOs, even though they play a tremendous role in American society. Even during the Los Angeles Olympics in 1984, the Preparatory Committee only got 1 million dollars from the government as start-up capital, and the Olympic Games were only carried out smoothly with the help of commercial capital.

The lack of enthusiasm in America has something to do with its national traditions. American has traditionally pursued isolationism and is only concerned with itself rather than the outside world. Even though things changed after the second world war, on the whole, Americans still believe devoutly that "all politics are local," and the congressmen only care about things that affect their own district. Naturally they do not approve of allocating money for this exposition.

It is worth noting that some media have stated incorrectly that the U.S. has not decided to attend exposition due to financial difficulties. The Associated Press reported that if the United States is absent from the world expo, China will take it as a slap in the face. Experts in China also remarked that America is worried that the absence will hurt Sino-U.S. relations and will harm America’s commercial investment interests in China.

If you read the sentences above carefully, you'll find something worth thinking about: America’s absence is not "slapping China in the face,” rather, the absence makes China feel as though it's being slapped.

The connotation is important: Whether the United States attends the expo is not important to America; but it is particularly important to China. These different views will cause unnecessary conflict.

In fact, whether the United States attends exposition or not has little to do with the success of the expo.

Americans have not particularly keen to attend the expo in the past. When the Aichi World Expo was held in Japan, the United States Congress was not willing to support it. Finally, Douglas, the former chairman of the Toyota, stood up and raised the funds to build the exhibition booths. In 2000, 181 countries participated in the German Hannover World Exposition, but not America. Looking back to the year 1992, when the exposition was held in Spain to commemorate the 500th anniversary of Columbus’s discovery of the New World, a very special exhibition space was reserved for America, but the U.S. Congress refused to provide 24 million dollar fee. Finally, only a very simple exhibition booth was built, and it was made fun of by the others.

Whether the United States attends the exposition or not has little to do with China saving face or Sino-U.S. relations, but is related to its commercial interests. As the Atlantic Monthly put it, in 1964, the New York World Expo showed off the American technological advantage, and because of China's economic boom, China will undoubtedly play a leading role in the 2010 Shanghai World Expo. If America is absent, how will people view America’s current international status? The Shanghai expo is more important than the expos in other countries, because it will be hosted in the biggest city in the country with the third largest economy. If America is absent, it will damage American interests in China.



美国是否参加世博会无关中国颜面
王冲

上海世博会的脚步越来越近,然而,美国,这个世界上最富有的国家之一,却还未拍板是否参加。

  国内媒体大都语焉不详地说:美国有关方面为“是否应该参加世博会”而头疼,“在美国陷入金融危机的情况下,美方参会组织者们正为搭建国家展馆的费用而发愁”。

其实,截至2008年年底,确认参展的国家和国际组织达到229个,无需查看参展国家目录就可以知道,这些国家至少有半数以上财力不及美国。据了解,美国馆大约需要6500万美元的经费,这对于一个国民生产总值达13万亿美元的大国来说,对于一个总统大笔一挥拿出7000亿美元救市的国家来说,可谓九牛一毛。

  可见,缺钱不是理由。有报道称,上海市政府于去年12月向美方提出,愿意提供一笔无息贷款以支持美国公司完成展馆的“技术性工作”。其实,这也大可不必,谁都知道,美国比中国更有钱。

  那么,美国为什么在世博会建馆问题上为钱发愁呢?

  首先,这和美国的体制有关。美国政府要花钱,需要过国会这一关,而对于世博会,美国国会不是特别感兴趣,只是授权国务院负责筹办,却不肯拨款。国务院无奈之余,只好授权私人公司筹集6500万美元的场馆建设费用。其用意明显:你们能找来足够的钱,就参展;如果不能,那我们也没有办法,只好放弃。

  这也是美国的一惯作为——政府不介入太多具体和钱财有关的事务,慈善组织、基金会等NGO在社会生活中发挥着巨大的作用。甭说是明年的上海世博会,就是1984年的洛杉矶奥运会,筹委会也只是从政府那里领到可怜兮兮的100万美元的启动资金,然后采取商业运作方式,办成了当年的奥运会.

  从更深层次看,美国对世博会不热心,和其传统有关。美国人有着奉行孤立主义的传统,只关注自家那一亩三分地,对外部世界关注不多,尽管二战后大有改观,但整体而言,美国人还是笃信“一切政治都是地方的”,国会的议员们更是只关心自己本地区的利益,对世博会拨款自然不会赞成。


  值得注意的是,有媒体揪住美国筹资困难、不能及时确定是否参加世博会而发出不恰当的言论。美联社的报道称,“如果美国缺席,中国会把此看成脸上挨了耳光”。中国的专家也说,美方担心此举将伤害中美双边关系,也可能打击美国对中国的商业投资兴趣。

  仔细解读这两句话,会发现其中值得玩味的地方。美国缺席,不是打中国耳光,而是“中国看成挨耳光”;美国不参加,不是会损害中美关系,而是“美方担心会损害中美关系”。

  这两句话透露出的内涵是:美国是否参加世博会,对他们来说不是重要的事情;而对中国来说,则特别重要。这种不对等的看法,势必会造成不必要的矛盾。

  其实,美国是否参加,和世博会的成功与否没有必然联系,也和中国的脸面问题没有太大联系。

  对于世博会,美国人一直不是特别热衷。日本爱知世博会举办时,美国国会也是不肯作为,最后丰田美国公司的前总裁道格拉斯•韦斯特出马,拉来赞助,美国馆才得以问世。2000年的德国汉诺威世博会上,德国人设计了“新世界崛起”的主题,181个国家参会,可没有美国的身影。再往前翻,1992年,西班牙举办世博会,同时纪念哥伦布发现新大陆500周年,给美国预留了一个特别好的位置,可美国国会拒绝提供2400万美元的场馆建设费,最后,只好凑合建设了一个普通场馆,被人取笑。

  其实,美国参不参加世博会,无关中国面子和中美关系,而是有关潜在的商业利益。如《大西洋月刊》的评论所言,1964年的纽约世博会宣示了美国的科技优势,而2010年的上海世博会,主角无疑是经济腾飞的中国。如果美国“缺席”,人们会怎么理解美国目前的国际地位?上海世博会比这些年在其他国家举办的世博会意义重要得多,因为这是由世界第三大经济体的最大城市举办的。如果不参加,将伤害美方在中国的利益。
This post appeared on the front page as a direct link to the original article with the above link .

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  1. This is a very insightful article by Mr. Chong Wang of the People’s Daily. It is one of the best press accounts, in the U.S. as well as in China. A few issues call for elaboration from an American point of view.

    First, in the U.S., the Government does not build pavilions. In modern Expos, private producers build America’s pavilions. In the recent past, the Government provided the funding. But this time, as Mr. Chong relates, the U.S. Congress has not authorized the State Department to pay for a pavilion. In the case of the Shanghai Expo, the producers — not the US State Department (herein translated as the “State Council” — have been made responsible for raising private funding, an impossible condition they should never have accepted.

    Second, while the deep reason for this probably has to do with America’s historical exclusionary tendencies, in this case there is a specific locus of responsibility: the George W. Bush Administration. In 2006, the Bush Administration developed a still secret Action Plan that apparently made it official policy not to ask Congress to fund the Shanghai Expo, even though the U.S. Government verbally agreed to attend the Expo. The policy may have roots in America’s 2005 Aichi Expo debacle, so well described in this article by Chong Wang.

    Because in America, private producers create U.S.pavilions, there can be more than one contending for the privilege — and indeed there are. The BH&L Group to which I belong is one — a nonprofit association of world-class Expo veterans and China experts. We have fought hard for the past two years for the right to create the U.S. pavilion for precisely the reasons that Chong Wang provides in his article. We firmly believe that good US-China relations are key to the world’s economic recovery, fighting climate change, creating a sustainable urban ecology, promoting global security, and other essential goals.

    The approach of the current team, which has reportedly alienated commercial interests in China and the U.S., has also produced political frustration in both countries. We have approached the U.S. Government with alternative pavilion plans that are more economic and more state-of-the-art than the current team’s. We hope for a resolution of the current impasse that will involve us and other Americans — among the grassroots as well among the experts — who share our passion for U.S.-China goodwill and for the very best U.S. presence at the Shanghai Expo. There are many: those who want to contribute expertise and those who want to give $10, $25, or $50 of very precious cash. All of us now must wait and see how the U.S. Government, under a new leadership, will treat our offers. There isn’t much time. The Shanghai Expo opens in less than a year.

    We welcome a dialogue with Chinese counterparts, including the perceptive Mr. Wang, who also long for a different U.S. policy and solution. Readers of People’s Daily and Watch America can learn more by visiting our BH&L Group website and our BH&L Group Facebook Page. Thank you. See you in Shanghai!

    Robert Jacobson, PhD
    Core Team, BH&L Group
    Santa Monica, California USA