Generation Obama: Fans of the Steve Jobs Style

Published in Le Figaro
(France) on 7 October 2011
by Véronique Saint-Geours (link to originallink to original)
Translated from by Leah Brennan. Edited by Gillian Palmer.
Steve Jobs, the founder of Apple who died on Wednesday, October 5, developed a unique style of dress: timeless, geek and chic. His "uniform" marked the Obama generation, which finds itself in the sleek silhouette that never changed. It was his brand, his absolute elegance.

He created for the world a professional style that returned suits and ties to the accessories department, well beyond what was ever imagined by casual Friday, and well beyond the Silicon Valley.

And if guys like Barack Obama have adopted this beautiful simplicity — although he still owns a few suits — it is because Steve Jobs demonstrated an efficient excellence, both professional and innovative. To honor him, the Daily Beast described his style:

A black turtleneck sweater
or
A black crew neck t-shirt or buttondown
Cool skinny jeans
A pair of light colored New Balance sneakers

His style was not a composition of luxury brands. It was made up of real, simple, nerdy clothes, worn for those who bought his iPods, iPhones, iMac and iPads — so, all of us.

It was such simple elegance. The power of Steve Jobs, of his style and his company, is to have demonstrated that simplicity can be effective, powerful and elegant. Thank you.


Steve Jobs, créateur d'Apple, mort ce mercredi, a conçu un style vestimentaire unique, intemporel, geek et chic. Son "uniforme" a marqué la génération Obama qui s'est retrouvée dans cette silhouette vestimentaire épurée qui n'a jamais changé. C'était sa marque et son élégance absolue.
Il a créé pour le monde entier un style de vêtements de boulot qui a renvoyé au rayon des accessoires les costards et les cravates beaucoup plus loin que le friday wear ne l'avait imaginé et bien au delà de la Silicon Valley.
Et si les garçons comme Barack Obama ont adopté cette sobriété superbe- il porte encore quelques costumes- c'est que Steve Jobs signifiait une excellence efficace, business et futuriste. Pour lui rendre hommage, le Daily Beast décrit ce style.

Un pull col roulé noir
ou
Une chemise noire ras du ou à un bouton
Un jean étroit cool
une paire de sneakers New Balance clairs

Son style n'était pas une composition à partir de marques de luxe. C'était de vrais vêtements simples, nerd (plouc?) faits pour ceux qui achetaient ses ipods, iphones, imacs et ipads donc nous tous.
C'est si simple l'élégance. La force de Steve Jobs dans son style et son entreprise c'est d'avoir démontré que la simplicité était efficace, puissante et élégante. Merci.
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