Trump vs. Cuba: More of the Same

Published in La Jornada
(Mexico) on 17 July 2025
by Rosa Miriam Elizalde (link to originallink to original)
Translated from by Stephen Routledge. Edited by Patricia Simoni.
Despite the media hype, President Donald Trump's recent measures against the Cuban government do not represent a radical break or the beginning of a new era in U.S. policy on the island. They are more of the same: secondary sanctions in the context of an economic strangulation strategy that has failed to achieve its objective for more than six decades.

The economic, financial and commercial blockade imposed by Washington since 1962 remains the United States' main tool. Its persistence, however, has not guaranteed it will be strategically effective. As the Council on Foreign Relations aptly summarizes, “the (U.S.) policy toward the island serves to send signals, but rarely changes the results.”*

The measures that Trump announced on June 30 — the only formally new component of this second administration — follow the logic of attrition: to hinder the Cuban government's access to foreign currency through indirect restrictions. But they are far from changing the power structure on the island, although they are designed to increase the suffering of an already severely punished population.

If U.S. politicians looked to history, they would understand why the intentions of successive administrations have failed: The Cuban government has demonstrated its ability to sustain itself even under extreme economic isolation, and the revolutionary leadership has managed to maintain domestic legitimacy, above all through its resistance to U.S. intervention. The unilateral and interventionist nature of the blockade has politically isolated the U.S., as evidenced by the now traditional U.N. votes against Washington's unilateral actions against Cuba.

Trump has signed a new executive order that revives, with slight updates, the hard line of his first term, which the Biden administration maintained. Although presented as a return to firmness, the order is a gesture of continuity disguised as change. Restrictions on flights, remittances and tourism were already very limited to a greater or lesser extent, and the economic blockade continues to be the core of the pressure. The supposed new developments revolve around the application of secondary sanctions on foreign companies linked to state entities or figures in the Cuban government.

The State Department went a step further on July 11 and announced for the first time personal sanctions against President Miguel Díaz-Canel, Armed Forces Minister Álvaro López Miera, and Interior Minister Lázaro Álvarez Casas, barring them from entering the U.S. Eleven hotels were also added to the list of accommodations restricted to U.S. citizens, and the ban on “direct or indirect” financial transactions with Cuban companies, especially those linked to the GAESA conglomerate, was reiterated.*

Reactions on the island were swift: The measures have been met with a mixture of contempt, sarcasm and political reaffirmation. Numerous social media users ridiculed them, arguing that no senior Cuban official has any intention of vacationing in Miami or investing in Wall Street. Many messages expressed solidarity with Díaz-Canel, whom they described as “a worthy successor to Fidel.” For many, these sanctions, which have no real consequences for the Cuban leadership, are another reward from Trump to Secretary of State Marco Rubio, whose unhealthy obsession with the country where his parents were born is well known.

On the other hand, the measures do not satisfy the most extremist sectors of the Cuban immigrants in Florida. A coalition of Miami organizations described Trump's memo as “insufficient,” considering that it “reflects a distorted view of the political reality to be employed in the case of Cuba …"

For diehards, economic sanctions are not enough: They are calling for the full implementation of Title III of the Helms-Burton Act, the total suspension of flights and educational trips, the revocation of commercial licenses, the withdrawal of immigration benefits for former Cuban officials, and a witch hunt with the opening of investigations into espionage in federal institutions.

Underlying these demands is a deep conviction: The measures have not worked. Extreme conservatives do not want palliative measures, but intervention. They do not want more gestures that they consider cosmetic, but actions to annihilate the government in Havana, preferably by force.

The paradox is clear: Trump is toughening his tone but not changing the substance. These measures do not alter the core of the U.S. approach because the mother of all coercive actions has been in place for decades and has failed to achieve its objective.

The impact is, as the Council on Foreign Relations itself admits, more propagandistic than effective, and policy toward Cuba remains tied to the same strategic error as always: abundant rhetoric and little understanding of what is happening 90 miles away.

*Editor’s note: Although accurately translated, these quotes could not be independently verified.




A pesar del despliegue mediático, las recientes medidas del presidente Donald Trump contra el gobierno cubano no representan una ruptura radical ni el inicio de una nueva etapa en la política estadunidense hacia la isla. Son más de lo mismo: sanciones secundarias en el contexto de una estrategia de asfixia económica que lleva más de seis décadas sin lograr su objetivo.

El bloqueo económico, financiero y comercial impuesto por Washington desde 1962 sigue siendo la herramienta principal. Su persistencia, sin embargo, no ha garantizado eficacia en términos estratégicos. Como bien sintetiza el Coun cil on Foreign Relations, “la política (de EU) hacia la isla sirve para enviar señales, pero rara vez cambia los resultados.”

Las medidas anunciadas por Trump el pasado 30 de junio –el único componente formalmente nuevo en esta segunda administración– siguen la lógica del desgaste: obstaculizar mediante restricciones indirectas el acceso del gobierno cubano a divisas. Pero están lejos de alterar la estructura de poder en la isla, aunque están diseñadas para incrementar el sufrimiento de una población ya severamente castigada.

Si los políticos estadunidenses recurrieran a la historia, entenderían por qué han naufragado las intenciones de las sucesivas administraciones: el gobierno cubano ha demostrado capacidad de sostenerse incluso en condiciones extremas de aislamiento económico, y el liderazgo revolucionario ha logrado mantener legitimidad interna, sobre todo por su resistencia al intervencionismo estadunidense. El carácter unilateral e injerencista del bloqueo ha aislado políticamente a EU, como demuestran las ya tradicionales votaciones en la ONU contra las acciones unilaterales de Washington a Cuba.

Trump ha firmado un nuevo memorando presidencial que revive con ligeras actualizaciones la línea dura de su primer mandato, que mantuvo la administración Biden. Aunque se presenta como un retorno a la firmeza, su contenido es un gesto de continuidad disfrazado de cambio. Las restricciones a vuelos, remesas y turismo ya estaban en mayor o menor grado muy limitadas, y el cerco económico continúa siendo el núcleo de la presión. Las supuestas novedades giran en torno a la aplicación de sanciones secundarias a empresas extranjeras vinculadas con entidades estatales o figuras del gobierno cubano.

El Departamento de Estado dio un paso más el 11 de julio y anunció por primera vez acciones personales contra el presidente Miguel Díaz-Canel, el ministro de las Fuerzas Armadas, Álvaro López Miera, y el ministro del Interior, Lázaro Álvarez Casas, prohibiéndoles la entrada a EU. También se incluyeron 11 hoteles en la lista de alojamientos restringidos a ciudadanos estadunidenses, y se reiteró la prohibición de transacciones financieras “directas o indirectas” con empresas cubanas, especialmente aquellas vinculadas con el conglomerado GAESA.

En la isla las reacciones no se hicieron esperar: las medidas han sido recibidas con una mezcla de desprecio, sarcasmo y reafirmación política. Numerosos usuarios en redes sociales las ridiculizaron con argumentos de que ningún alto cargo cubano tiene intención de vacacionar en Miami ni de invertir en Wall Street. Muchos mensajes reflejaron solidaridad con Díaz-Canel, al que calificaron como “digno continuador de Fidel”. Para muchos estas sanciones, sin consecuencias reales para el liderazgo cubano, son otra gratificación de Trump al secretario de Estado Marco Rubio, cuya obsesión enfermiza con el país donde nacieron sus padres es de sobra conocida.

Por otro lado, las medidas tampoco satisfacen a los sectores más extremistas de la emigración cubana en Florida. Una coalición de organizaciones de Miami calificó el memorando de Trump como “insuficiente”, al considerar que “refleja una visión distorsionada de la realidad política cubana” (https://acortar.link/XSy1Mh).

Para los cavernícolas, las sanciones económicas no bastan: reclaman la aplicación plena del título tres de la Ley Helms-Burton, la suspensión total de vuelos y viajes educativos, la revocación de licencias comerciales, la retirada de beneficios migratorios a ex funcionarios cubanos y la cacería de brujas con la apertura de investigaciones por espionaje en instituciones federales.

Tras estas demandas subyace una convicción profunda: las medidas no han funcionado. La ultraderecha no quiere paliativos, sino intervención. No quiere más gestos que considera cosméticos, sino acciones para aniquilar al gobierno de La Habana, preferiblemente por la fuerza.

La paradoja es evidente: Trump endurece el tono, pero no cambia el fondo. Estas medidas no modifican el núcleo del enfoque estadunidense, porque la madre de todas las acciones coercitivas está en pie desde hace décadas y no ha logrado su objetivo.

El impacto es, como admite el propio Council on Foreign Relations, más propagandístico que efectivo, y la política hacia Cuba sigue atada al error estratégico de siempre: abundante retórica y escasa comprensión de lo que sucede a 90 millas.
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