The fall of this star news anchor from NBC is a metaphor for the disrepute of traditional television. It is the equivalent of toppling a political leader or discrediting a political party. It's representative of the times.
After the celebrated generation of Walter Cronkite and company (Chester Huntley, for example) whose credibility gave news broadcasts an air of being the word of the state, came the new and no less influential litter: Dan Rather, Tom Brokaw and Peter Jennings, the faces of CBS, NBC and ABC. After many years of enjoying privileged “status,” they ran up against the media revolution and everything changed.
The great, free-to-air television was obscured by cable television and, later, social networks; in the vertigo of that transformation began a closer (much closer) examination of what the sacred cows of traditional TV were saying and doing. The ratings of news broadcasts, which paralyzed the country at 6:30 in the evening for decades, went up in smoke: While a total of almost 50 million Americans watched them in 1985, nowadays a bit more than 20 million do so. And with the ratings plummeted the authority with which the anchors talked about the world to their viewers. The most famous case was that of Dan Rather, who had to resign from CBS when it was found out that the documents he had tried to discredit George W. Bush’s military service with — in the middle of the reelection campaign of 2004 — had been forged.
After the three tenors of traditional TV came the next generation, which was younger, more modern and supposedly more adapted to competition from cable and the daily harassment from social media. And here, lo and behold, Brian Williams, the prince of that new generation, with the largest audience of the three free-to-air channels, has just been suspended for six months after it was discovered that he made up an incident as a war correspondent in the turbulent Iraq situation of 2003. It turns out that he was never in a helicopter hit by a rocket launcher projectile, as he repeatedly recounted. Also being questioned now is whether a body floated past the front of his hotel when he covered the tragedy caused by Hurricane Katrina, along with many other stories that have cast him as a fearless protagonist.
Once again, the social networks were the ones that raised warning flags: In this case, the flight engineer of the helicopter that Brian Williams said he had ridden in. Upon seeing this information on NBC’s website, the soldier made the comment that it was a lie. He did not think that he would destroy Williams’ reputation just days later and leave traditional TV’s leading news broadcast without its star.
It’s healthy for journalists to be subjected to social oversight, no more or less than politicians or businessmen. For example, that oversight has been transformed into the explosion of satirical television dedicated to questioning the news. The juiciest fruit that this social perspective has given us is Jon Stewart, the comedian from Comedy Central whose news broadcast parody The Daily Show has much more credibility with people younger than 30 years of age than the news broadcasts of NBC, CBS and ABC, according to a famous survey from Time magazine a few years ago.
Journalists are not, alas, immune to scrutiny – not even the best.
El ocaso de Brian Williams
LA caída de Brian Williams, presentador de noticias “estrella” de la cadena televisiva NBC en Estados Unidos, es una metáfora del descrédito de la televisión tradicional. Equivale al derrumbe de un líder político o al descrédito de un partido. Define los tiempos que corren.
Luego de la célebre generación de Walter Conkrite y compañía (la de Chester Huntley, por ejemplo), cuya credibilidad daba a los noticieros un aire a palabra de Estado, vino la nueva y no menos influyente camada: Dan Rather, Tom Brokaw y Peter Jennings, rostros de CBS, NBC y ABC. Tras muchos años de gozar de un “status” privilegiado, se toparon con la revolución mediática y todo cambió.
La gran televisión de señal abierta se vio opacada por la del cable y, más tarde, las redes sociales; en el vértigo de esa transformación, se empezó a examinar más de cerca, mucho más, lo que decían y hacían las vacas sagradas de la tele tradicional. El “rating” de los noticieros que durante décadas paralizaron el país a las 6.30 de la tarde se volatilizó: mientras que en 1985 un total de casi 50 millones de estadounidenses los veían, hoy poco más de 20 millones lo hacen. Y con el “rating” se desplomó la autoridad desde la que los presentadores les contaban el mundo a sus televidentes. El caso más sonado fue el de Dan Rather, que tuvo que renunciar a CBS cuando se supo que los documentos con los que había tratado de desacreditar el servicio militar de George W. Bush en plena campaña para la reelección, en 2004, habían sido fraguados. Fueron las redes sociales las primeras en dar la voz de alerta.
Luego de los tres tenores de la tele tradicional vino la siguiente generación, más joven, más moderna, más adaptada, se suponía, a la competencia del cable y el hostigamiento diario de la “social media”. Y hete aquí que Brian Williams, el príncipe de esa nueva generación, líder de audiencia entre los tres noticieros de señal abierta, acaba de ser suspendido por seis meses tras saberse que se había inventado un episodio como corresponsal de guerra en el turbulento Irak de 2003. Resulta que nunca estuvo en el helicóptero impactado por el proyectil de un lanzagranadas, como reiteramente contó. Ahora se empieza a cuestionar también que un cadáver haya pasado flotando frente a su hotel cuando cubría la tragedia causada por el huracán “Katrina”y otras historias de las muchas que lo tienen a él mismo como intrépido protagonista.
Una vez más fueron las redes sociales las que dieron la voz de alerta. En este caso, el ingeniero de vuelos del helicóptero en el que Brian Williams dijo haber viajado. Al ver esta información en la web de NBC, el soldado comentó que era mentira. No sospechaba que apenas días después acabaría con la reputación de Williams y dejaría sin su estrella al noticiero líder de la televisión tradicional.
Es muy saludable que los periodistas estén sometidos a la vigilancia social, ni más ni menos que los políticos o los empresarios. Esa vigilancia se ha traducido, por ejemplo, en la explosión de la sátira televisiva dedicada a cuestionar los noticieros. El fruto más jugoso que ha dado dicha actitud social es Jon Stewart, el comediante de “Comedy Central” cuya parodia de noticiero, “The Daily Show”, según una famosa encuesta de la revista Time hace pocos años, tiene mucha más credibilidad entre los jóvenes de menos de 30 años que los noticieros de NBC, CBS y ABC.
Los periodistas no son, ay, intocables. Ni siquiera los mejores.
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Phony TV newsmen like Brian Williams need CREDIBILITY in order to sell the ruling class point of view. It is that simple. How does his fib about his Iraq War helicopter adventure compare to the BIG LIE of the Iraq War: those weapons of mass destruction seen as an imminent threat to the American Way of Life ?
The next Iraq War will demand a bigger Big Lie. We must somehow succeed in terrorizing the terrorists , and making the Middle East safe for U.S. imperialism. THEY must convince the American people that state terrorism is virtuous . They must convince thousands of naive working class kids that it is glorious to die for the ONE PERCENT. One of those returning wrecks will write an updated version of Dalton Trumbo’s JOHNNY GOT HIS GUN.
( http://radicalrons.blogspot.com
Phony TV newsmen like Brian Williams need CREDIBILITY in order to sell the ruling class point of view. It is that simple. How does his fib about his Iraq War helicopter adventure compare to the BIG LIE of the Iraq War: those weapons of mass destruction seen as an imminent threat to the American Way of Life ?
The next Iraq War will demand a bigger Big Lie. We must somehow succeed in terrorizing the terrorists , and making the Middle East safe for U.S. imperialism. THEY must convince the American people that state terrorism is virtuous . They must convince thousands of naive working class kids that it is glorious to die for the ONE PERCENT. One of those returning wrecks will write an updated version of Dalton Trumbo’s JOHNNY GOT HIS GUN.
( http://radicalrons.blogspot.com